Privacy Policy

Privacy Policy

Effective Date: [ 20-07-2025 ]
Welcome to Heer.

At Heer (referred to as “we,” “our,” or “us”), we deeply value your trust. When you shop with us, share your details, or simply visit our website, we understand it’s more than just a transaction — it’s a relationship built on mutual respect and care. This privacy policy is here to help you understand how we collect, use, and protect your information.

Heer is a homegrown brand based in Delhi, India, and we are committed to complying with applicable laws and being transparent with our community.


1. What We Collect

When you interact with us — whether by browsing, signing up, or placing an order — we may collect the following:
• Personal information: Your name, email address, phone number, delivery address, and billing information.
• Usage data: What pages you visit, the time you spend on our website, and device/browser details.
• Payment details: We never store your card or UPI information directly. All transactions are processed securely through third-party gateways (like Razorpay or Stripe) that comply with RBI guidelines.


2. Why We Collect It

We collect your data to:
• Process and deliver your orders smoothly
• Keep you updated with order tracking and shipping
• Share stories, product launches, and updates you may love (only if you’ve opted in)
• Make your experience more personal — like remembering what you love
• Improve our website and customer experience over time


3. Sharing Your Information

We promise: we do not sell or rent your personal data. Ever.

We only share your details with:
• Trusted logistics and courier partners to ensure smooth deliveries
• Payment gateways for secure transactions
• Marketing tools like email or SMS platforms (only if you’ve opted in)

Each of these partners is carefully vetted to ensure your data stays protected.


4. Cookies (Not the edible kind 🍪)

We use cookies to make your browsing experience better — to save your preferences, keep items in your cart, or show you things you might love. You can choose to disable them anytime via your browser settings, but just a heads-up — the site might not feel as smooth without them.


5. Your Choices

You’re in full control of your data.
• Want to unsubscribe from emails or texts? Just click the link at the bottom of any message.
• Want to review, update, or delete your personal info? Email us at hello@wearheer.in and we’ll take care of it, no questions asked.


6. Data Protection + Retention

Your data is stored on secure servers, and we take appropriate technical and organisational measures to prevent loss, misuse, or unauthorised access.

We only retain your data for as long as necessary — for legal, tax, and operational purposes — or until you ask us to remove it.


7. Legal Compliance (India)

This Privacy Policy is governed under the Information Technology Act, 2000, and complies with the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011.

We’re also working to align with the Digital Personal Data Protection Act, 2023 as it rolls out across India.


8. Changes to This Policy

If we ever update this policy, we’ll let you know right here — and if it’s a big change, we’ll drop you an email too.


9. Still Have Questions?

We’re always happy to chat.
Write to us at hello@wearheer.in or DM us on Instagram @wearheer — we’ll always get back.


Thank you for trusting Heer.
Every time you wear a piece from us, you carry a little story — and your privacy is a part of ours.